The popular project "Moy-même-Moitié's Aesthetic World," developed in the online salon of "Moi-même-Moitié," a Gothic & Lolita brand produced by Mana of MALICE MIZER, is operated by TANAQRO Inc. (Headquarters: Saitama City, Saitama Prefecture, President: Junya Tanaka).

As the eighth guest for this project, Shinako, a creator leading Harajuku culture, will appear.

"Moy-même-Moitié's Aesthetic World" is an art project where Mana, the producer of Moi-même-Moitié, reinterprets various individuals and objects through the aesthetic of "beauty" and elevates them into a new worldview.

In collaboration with photographer Ayano Sudo, a diverse range of artists beyond genre and expression boundaries have participated, including Bed In, Sharaku (METRONOME), Yoko Hamasaki (URBAN DANCE), Hina Takane, Toumei (PHANTOM THETA), Yukyun & Ohta Kimishima, and Chiaki (Talent). Each has embodied their unique charm as "Moy-même-Moitié's Aesthetic Beauty."

Shinako, welcomed as the eighth guest, is a creator who leads Harajuku culture and continues to captivate many fans with her unique "KAWAII" worldview and overwhelming presence.

Shinako's pop and colorful worldview and Mana's cultivated aesthetic gothic beauty.

Although they may seem like opposites at first glance, Harajuku has also been a place that once supported visual kei culture and embraced diverse fashion and self-expression.

At their core, a shared aesthetic sense and culture of "staying true to oneself" flows through them.

Under Mana's production, Shinako's new appearance, expressed through Moi-même-Moitié's clothing and the world of Elegant Gothic, quietly intersects different eras and sensibilities of Harajuku culture, creating a new "Moy-même-Moitié's Aesthetic Beauty."

"Cute" and "Aesthetic." Seemingly different, yet both are cultures born from strong self-expression.

Please experience the unique worldview born from their intersection, which can only be seen here.

The online salon "Mana-sama's Blue Rose Mansion" plans to release exclusive member content, such as additional cuts of the photo works, behind-the-scenes episodes of the shoot, and comments from related parties. Experience the continuation of the story of "a beautiful world that transcends eras and sensibilities," which was brought to life by the intersection of Shinako and Moi-même-Moitié, in the online salon.

【Online Salon "Mana-sama's Blue Rose Mansion"】 https://lounge.dmm.com/detail/1686/content/50106/

【"Moy-même-Moitié's Aesthetic World ~Eighth Installment: Shinako-sama~"】 *Release Date: June 12 (Fri) 3:00 PM

<Shinako's Comment>

Shinako-ncha! Hello, it's Shinako. I was given a wonderful opportunity this time and challenged myself with makeup and fashion for the first time. The moment I encountered a new version of myself, my heart fluttered with excitement! I was simply captivated by the wonderful clothes and worldview. Thank you again for such a wonderful opportunity. I hope this work conveys the charm of the clothes and worldview to the brand's fans.

<Shinako's Profile>

Influencer, singer, fashion model, sweets producer. As a creator leading Harajuku culture, she continues to captivate many fans with her unique "KAWAII" worldview. She engages in activities across genres such as ASMR, sweets, fashion, and music, and her colorful and individualistic expressions are highly supported both domestically and internationally.

<Moi-même-Moitié>

Founded in 1999 by Mana, guitarist of the visual kei artists MALICE MIZER/Moi dix Mois, as a gothic brand. With the theme "Elegant Gothic Lolita," it pursues a unique aesthetic that transcends time and gender, continuing to fascinate fans worldwide.

Moi-même-Moitié Online Shop https://moi-meme-moitie.com/ ■YouTube https://www.youtube.com/channel/UCp24JyPNmvF0jPJoLLX-r2w ■X https://x.com/moitie_official ■Instagram https://www.instagram.com/moimememoitie_official/

FACT BOX

  • Source: PR TIMES
  • Category: Events
  • Organizations: TANAQRO Inc. / MALICE MIZER / Moi dix Mois
  • Dates in source: June 12 (Fri), 3:00 PM / 1999
  • Products / services: Moi-même-Moitié clothing / Online Salon "Mana-sama's Blue Rose Mansion"