Technoa Announces Naming Rights Sponsorship with Gifu Prefecture Baseball Team 'Gifu Diamond Rivers'

Right photo: Mr. Shota Iida, Representative Director and President of Green Light Project Co., Ltd. Left photo: Mr. Koji Yamazaki, Representative Director of Technoa Co., Ltd.

Technoa Co., Ltd. (Headquarters: Gifu City, Gifu Prefecture; Representative Director: Koji Yamazaki) is pleased to announce that on Thursday, July 16, 2026, it has concluded a naming rights sponsorship agreement with the Gifu prefectural baseball team 'Gifu Diamond Rivers' (operated by Green Light Project Co., Ltd., headquartered in Motosu City, Gifu Prefecture; Representative Director and President: Shota Iida), which is scheduled to join the independent professional baseball league 'Japan Sea League'.

The contract is planned for a period of three years. As a result of this agreement, the team's name will change to 'Gifu Technoa Diamond Rivers'.

Background of the Partnership

A Meeting Born from Shared Values of 'People-First Management'

Technoa has been conducting business in Gifu Prefecture for over 40 years. We have always placed 'people-first management' at the core of our business philosophy, valuing relationships with employees, customers, and the local community. The Gifu Diamond Rivers aims not to be a corporation-led team, but one that grows together with the local community.

The team's sincere commitment to engaging with the region and its people resonates deeply with our own journey. Rather than simply placing our company name on the team, we wanted to be part of a movement where 'new challenges emerge from Gifu and take root in the community,' leading us to this partnership.

Building a Team Together with the Community

The team engages with local children through baseball clinics and plays a role in nurturing the next generation. Having a local team to support, and seeing athletes become relatable figures, can inspire children to dream and foster pride in their community.

Local Business Challenges and the Potential of Dual Careers

Many of Technoa's clients in the small and medium-sized manufacturing sector face labor shortages. The 'dual career' model—where athletes continue competing while working locally—supports athletes' career development and opens new possibilities for regional businesses. The challenges we regularly observe in our client interactions align closely with the team's approach to addressing regional issues through sports.

Technoa views this agreement as an initiative to support new challenges emerging from Gifu.

As a company rooted in Gifu, we will walk alongside the team and the community, growing together.

Comment from the Representative

Koji Yamazaki, Representative Director, Technoa Co., Ltd.

With the Gifu Diamond Rivers, we deeply resonate with their approach of building a team together with the community—a philosophy that aligns with our own 'people-first management' values, leading to this partnership.

Our employees will be able to see their own work styles reflected in the athletes who work and compete locally. Witnessing local talent thrive up close will be a great source of motivation.

Every time our employees see the name 'Gifu Technoa Diamond Rivers,' we hope they feel that their work is contributing to Gifu's future. We look forward to the team becoming such a meaningful presence. We will visit the stadium and cheer on the team together with our employees.

About the Gifu Diamond Rivers

A prefecture-wide baseball team from Gifu set to join the independent professional baseball league 'Japan Sea League'. As a citizen-participation team, the team name was decided through public applications and voting by crowdfunding supporters.

Preparations are underway for the opening of the Japan Sea League in the upcoming season (scheduled for May 2027).

・Official Instagram: https://www.instagram.com/gifu_baseball_project/

About Technoa's Initiatives

Technoa supports the resolution of management challenges and promotes DX for SMEs and medical institutions through industry-specific package systems such as the 'TECHS' series for production management, as well as system development utilizing AI and IoT.

We are also actively promoting the use of generative AI, contributing to sustainable growth and transformation through both system provision and hands-on, on-site support tailored to practical operations.

Technoa Co., Ltd.

An IT company providing various package systems to SMEs, medical institutions, and custom e-commerce sites. We support our clients' DX realization through IT management consulting and companion-type support services.

Corporate Philosophy: Making happy connections with businesses and people we meet.