Maximize the charm of your natural skin. THREE introduces new base makeup items based on the concept of 'vanishing powder.'

―Your own skin is the most beautiful― There is nothing that surpasses the beauty of skin that possesses a sense of vitality. A natural 'glow' that seems to radiate from within. A 'translucency' that looks as if it is brimming with moisture from deep within. A fresh, healthy 'complexion' that looks like a subtle flush. What they all have in common is 'living' skin that feels warm and hydrated. Instead of excessively 'adding' to the elements that people naturally possess as living beings, we 'supplement' only what is necessary. Rather than transforming or covering it up, we 'bring out' the person's own skin as it is. Because your own skin is one-of-a-kind. Because skin is individuality and the source of one's true self. Therefore, make your own skin the most beautiful. Maximize the charm of the skin you were born with, which belongs to no one else. Based on a skincare-inspired approach and formulated with carefully selected plant-derived ingredients, this base makeup does not cover up your bare skin. It keeps it comfortable and resistant to dryness, leading to skin that glows with the pride of living in the present and feels truly alive. This is the ideal base makeup that THREE has been pursuing since the brand's inception. --- Camouflage redness and pores that become a concern in early summer. A limited-edition new color, 'Clear Green,' joins the 'vanishing powder' lineup. THREE Advanced Ethereal Smooth Operator Loose Powder X04 [Limited Edition] 1 type, 10g, 6,050 yen (tax included). A limited-edition color of the popular loose powder that melts into the skin and integrates as if it disappears the moment it is applied. This clear powder, which combines the best of blue and green, is formulated with red pearls that provide color-control effects. It camouflages redness and pores with an airy touch without compromising the skin's natural complexion. The 'bouncing powder,' which is the secret to its 'vanishing' effect, fits the skin, providing thorough hydration while absorbing excess sebum. Even in sweaty seasons, it maintains a bright, effortless-looking complexion for a long time.