Gizmodo Japan's CF Platform 'GIZMART' Launches Strategic Partnership with Keychron and Kopek Japan

GIZMART, the media-integrated crowdfunding platform operated by Mediagene Inc., a group company of TNL Mediagene (NASDAQ: TNMG), has strengthened its business partnership with the globally popular keyboard brand Keychron and its official distributor, Kopek Japan. The companies announced two upcoming projects to be launched on GIZMART.

This partnership aims to leverage GIZMART's user community and crowdfunding strengths to directly reflect the voices and latent needs of Japanese users in product development and updates. By closely collaborating, the three companies—Keychron, a leader in the global keyboard and mouse market; Kopek Japan, with extensive experience in domestic distribution; and GIZMART, with deep user relationships—will build a more robust co-development and commercialization framework.

Previously, GIZMART and Kopek Japan successfully conducted two crowdfunding campaigns for the co-developed device 'Nape Pro,' raising over 400 million yen in total. Based on the feedback gathered through 'Nape Pro' and the strong demand for trackball products, the development of the 'Keychron T1 HE' was initiated. This serves as a case study where Japanese user needs have driven the new product lineup of a global brand.

Starting June 1st, the 'Keychron T1 HE,' the first trackball mouse from the Keychron brand, will be available for pre-sale. It features an ergonomic egg-shaped form and a unique mechanism allowing for fine adjustments of the trackball's position in three directions. It also adopts the new 'Keychron MagOptic Switch' for high durability and customization. Furthermore, development for a split keyboard is already underway as the second project, with plans to continuously introduce products that realize user ideals to the market.