The 10th of every month is Burrito Day! Guzman y Gomez launches a new 500-yen campaign.

Guzman y Gomez (GYG), an Australian-born premium Mexican fast-food chain operated by Transit Mexican Food Operation (Headquarters: Shibuya, Tokyo; CEO: Shuichi Mizushiri), will launch a special campaign starting Wednesday, June 10, 2026, designating the 10th of every month as 'Burrito Day' at all locations. During this campaign, popular items such as burritos and burrito bowls will be offered for 500 yen, creating an opportunity for more customers to enjoy GYG's menu casually. The campaign will take place on the 10th of every month at the Shibuya, Laforet Harajuku, FOOD&TIME ISETAN Atre Shinagawa, Aoyama, and Akasaka locations. The items included are the burrito (light size/chicken only) and burrito bowl (light size/chicken only), reduced from 1,100 yen to 500 yen. Furthermore, as part of its commitment to quality, safety, and security, GYG has fully transitioned to using 'domestic chicken.' Under the theme 'Making GYG even tastier and safer,' the menu has evolved to focus on high-quality ingredients, highlighting the juicy and savory flavor of the chicken. Guzman y Gomez is an Australian-born fast-casual Mexican kitchen offering burritos, nachos, and tacos. With a focus on fresh ingredients and handmade preparation, staff carefully prepare items every morning. The brand aims to deliver an authentic Mexican dining experience to Japan.