Trifa Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative Director: Masatoshi Kana; hereinafter 'the Company') announces that it has secured a total of approximately 5 billion yen through a combination of third-party equity allocation and debt financing from financial institutions. The funds are aimed at expanding its global operations and developing new businesses in surrounding travel sectors.
Background of Funding: Challenges in the Japanese Overseas Travel Market
Passport ownership in Japan remains low at approximately 18% among developed nations. Beyond financial burdens, psychological hurdles such as 'not knowing how to prepare' and the perceived 'hassle' of travel planning are major deterrents.
Trifa was founded to solve these issues and create a society where everyone can easily enjoy overseas travel. Guided by the vision of 'creating travel infrastructure,' the company is building services to remove the efforts and barriers associated with traveling.
Through this funding, the company will accelerate the realization of a future where users can travel with 'just a passport and Trifa' by focusing on the following initiatives:
- **New business development in non-eSIM travel sectors** The company will focus on travel-related sectors such as payment and transportation booking services, accelerating its evolution into infrastructure that enriches the travel experience. - **Expansion into East Asia** It will accelerate its entry into new markets, starting with the East Asian region, to drive global user acquisition. - **Investment in AI** Travel involves a continuous sequence of decisions and inquiries throughout the 'booking, departure, stay, and return' journey. Trifa aims to rebuild the user experience based on AI and is developing AI agents specialized in the travel sector that general-purpose AI cannot achieve. - **Strengthening organizational structure and existing products** The company will promote the expansion of its organizational structure in parallel with the further strengthening of existing products.
About 'Trifa'
Trifa is a travel-tech startup aiming for a future where people can travel the world freely with just a passport and Trifa. It launched the overseas eSIM app 'Trifa' in July 2021, and cumulative downloads surpassed 2 million in 2026. The company began full-scale global expansion around the autumn of 2025, and overseas revenue currently accounts for approximately 10% of total sales.
Leveraging its expertise in solving local communication issues through the eSIM app, the company is progressively rolling out VPN, travel insurance, and airport lounge pass services to support travelers before and during their trips.
Funding Overview
### Third-Party Equity Allocation Amount: 1.73 billion yen Investors: Global Brain No. 9 Fund, SMBC-GB Growth Fund, ANA Future Creation Fund
### Debt Financing Amount: 3.3 billion yen Lenders: MUFG Bank, Mizuho Bank, Shoko Chukin Bank, Japan Finance Corporation, Resona Bank
*The total cumulative funding now stands at approximately 6.3 billion yen.
FACT BOX
- Source: PR TIMES
- Category: Funding
- Products / services: VPN