【Over 2.2 Million Sold】New 'Star-Tier' Denim Bustier from WWD-Featured 'BRAmone' Series Combines '1.5x Volume Boost x Corrective Support'

tu-hacci, an inner-fashion brand operated by WaterAir Inc. (HQ: Hiroshima, Hiroshima Pref.; Representative Director: Hironosuke Kuniyasu), is releasing a new 'Zip Denim Cup-equipped Bustier' on June 3, 2026, as part of its popular series that has exceeded 2.2 million cumulative sales.

Featured in 'WWD': Proposing the Optimal Solution for Inner-Fashion

In the modern era, more women are enjoying innerwear as items to 'show off' rather than 'hide'. tu-hacci leverages its expertise as an innerwear specialist to propose items that lift the spirit while valuing wearability, such as corrective power and comfort.

The latest addition, 'BRAmone Fashion Glamorous,' has garnered significant attention even before its release, having been introduced in 'WWDJAPAN,' a specialist paper closely followed by apparel professionals. This new product brings the 'new normal' where a top that 'pretends to be innerwear' can be the star of an outfit. It provides overwhelming comfort and an ideal body line in a single piece.

Features of the Zip Denim Cup-equipped Bustier《BRAmone Fashion Glamorous》

1. Golden Ratio Silhouette Lasting All Day Lower-thick padding lifts the bust for a 1.5x volume-boosting style. Combined with hidden elastic and power net, it achieves strong hold despite being non-wired, keeping the ideal bust line all day long.

2. Versatile W-Zip Features a 'W-Zip' on the front that can be opened from either the top or bottom. Users can open the top for a relaxed look or slightly open the bottom to show off some healthy skin, allowing for arrangements based on daily mood or bottoms.

3. The Star of Your Outfit in One Piece Designed with a higher neckline to prevent accidental cleavage exposure. Made with solid denim material that completely eliminates the texture typical of innerwear, it acts as a 'star-tier' top that completes an outfit on its own.

Two Denim Colors to Match Your Style

- Indigo Denim: The classic color that lets you enjoy the original denim texture. Pairs well with white shirts or cardigans for a healthy, refreshing casual style. - Black Denim: A cool color that gives a mode, sophisticated impression. Pairs perfectly as an inner layer under a jacket for an urban, structured styling.

Product Overview

Product Name: BRAmone Zip Denim Cup-equipped Bustier 《BRAmone Fashion Glamorous》

Release Date: June 3, 2026, 12:00 PM

Price: ¥5,980 (tax included)

Colors: Indigo Denim, Black Denim

Sizes: 65M to 75L