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Haruna Kawaguchi's genuine smile in full bloom! Reaches peak excitement at a "festival"-like 25th anniversary parade. "I was laughing and having so much fun, I forgot I was being filmed (lol)"

Published Jun 29, 2026 1:00 PM ・ Updated Jul 9, 2026 2:59 AM ・ 23 min read ・ Source: PR TIMES

Universal Studios Japan, which celebrated its 25th anniversary on March 31, 2026, is presenting a "special year" where the entire park will be buzzing like a "festival" under the theme "Discover U!!!" This theme embodies two meanings: "Discover You," encountering a "self you don't know" beyond imagination, and "Discover USJ," looking back on the park's 25-year journey and rediscovering the power of entertainment.

Today, June 29 (Mon), new commercials for the 25th anniversary theme "Discover U!!!" featuring Haruna Kawaguchi and Azusa Okamoto, who are close friends in private, will be released.

Haruna Kawaguchi and Azusa Okamoto discover new sides of each other they didn't know! Their new looks shown at the "festival"-like "25th Anniversary Program" where you can meet a "self you don't know" will be released sequentially in two versions of commercials.

These commercials will be released in two versions ("NO LIMIT! Parade ~Discover U!!! Version~" and "25th Anniversary Program") set in the bustling 25th-anniversary park, which is like a "festival." They will be sequentially released on TV commercials ("NO LIMIT! Parade ~Discover U!!! Version~") and digital media ("25th Anniversary Program") starting June 29 (Mon).

The two close friends experience the park, which is alive with excitement for its 25th anniversary. Their uninhibited expressions and innocent, playful moments reveal sides of themselves that even they didn't know, depicting the surprise and joy of encountering a "self you don't know," the meaning behind the 25th-anniversary theme "Discover U!!!".

In these commercials, there's also a scene where the two look back at the actual footage while in the studio. In the "NO LIMIT! Parade ~Discover U!!! Version~" commercial, as the music plays and the park's friends and entertainers dance, Kawaguchi's body starts moving to the rhythm, leading to comments like "You're really getting into it (lol)" (Okamoto) and "I'm a little embarrassed (lol)" (Kawaguchi), as they express surprise at their own energetic performance.

In the "25th Anniversary Program" commercial, they meet iconic cars and characters from famous movies in the "Universal Cars and Stars Collection," posing like Doc from "Back to the Future" with high energy. In "Super Nintendo World," they run around like children, desperately trying challenges. During the "Festival in the Park," when they succeed at a carnival game, they high-five and jump with innocent joy. Seeing themselves having so much fun without even realizing it, they can't help but laugh together, further conveying the joy of encountering a "self you don't know" as meant by "Discover U!!!".

Also, Vaundy's newly written 25th-anniversary theme song "Destiny Journeys" is used in these commercials, enhancing the experience of the two friends at the park.

Haruna Kawaguchi's "Discover U!!!" experience, where a "self you don't know" starts to stir through 25 years of history and overwhelming Universal Studios Japan entertainment. Please pay attention to the joyful scenes in each of the two commercials.

YouTube: Scheduled for release around 9:00 AM on June 29, 2026 (Mon) on the official Universal Studios Japan YouTube channel.

TVCM: Starting June 29, 2026 (Mon), the "NO LIMIT! Parade ~Discover U!!! Version~" will be broadcast sequentially, excluding some areas.

A message from Haruna Kawaguchi, who appears in the special CM: "USJ is celebrating its 25th anniversary right now! I want everyone to experience the festive atmosphere and energy that can only be felt now! Laugh from the bottom of your heart, dance a lot, and meet a new you!"

Haruna Kawaguchi's Message

I was really looking forward to it from the moment the filming was decided. On the day, we had so much fun, playing and enjoying ourselves without a second thought, laughing and shouting, that I completely forgot I was filming. We were able to notice new expressions and sides of each other, and I'd be happy if that comes across in the commercials.

The energy of the crew and characters at the park is truly amazing; it's a space that energizes you just by being there. The parade, in particular, was spectacular. I was laughing and having so much fun, and the special sense of unity I felt was very memorable. USJ's 25th anniversary is truly enveloped in a festive atmosphere. I want everyone to enjoy the experience of laughing heartily, moving their bodies, and meeting a "new self."

Haruna Kawaguchi

Born February 10, 1995, from Goto City, Nagasaki Prefecture.

In 2007, she won the grand prize in an audition for the fashion magazine "Nicola" and debuted as an exclusive model. After her acting debut in the 2009 drama "Tokyo DOGS" (CX), she appeared in numerous hit productions such as "GTO" (KTV/CX) and "Kirin ga Kuru" (NHK). In 2020, she launched her official YouTube channel "Ha-chan Channel," gaining support from a wide range of generations.

Azusa Okamoto

Born June 21, 1992, from Aichi Prefecture.

In 2007, she debuted as an exclusive model for the magazine "Seventeen." After her acting debut in 2008, she appeared in numerous visual works and stage productions, including the "Yusha Yoshihiko Series" (TX), "Beginners!" (TBS), and "Drops of God" (Hulu).

In recent years, she has been active mainly as a model in magazines such as "VERY." She is currently a mother of one and holds a qualification as a vegetable sommelier.

Universal Studios Japan celebrated its 25th anniversary in 2026. The theme for the 25th anniversary, connecting to the future, is "Discover U!!!" We are delivering a special year where a "self you don't know" comes alive through the power of super-stimulating entertainment!

Universal Studios Japan celebrated its 25th anniversary on March 31, 2026. With gratitude for a quarter of a century, we are delivering a "special year" filled with entertainment celebrating this milestone.

The theme for the 25th anniversary is "Discover U!!! (Discover You!!!)" The theme "Discover U!!!," celebrating the anniversary in grand style, embodies two meanings: "Discover You," encountering a "self you don't know" beyond imagination, and "Discover USJ," looking back on the park's 25-year journey and rediscovering the power of entertainment.

Through the park's super-stimulating entertainment, we want guests to unleash their true selves, get more "excited and thrilled" about themselves, and carry that exhilaration back into their daily lives. This is the 25th anniversary envisioned by the park.

Get caught up in rule-breaking dances, and let all the stimulation "unleash yourself"! A grand "festival" for the 25th anniversary! "NO LIMIT! Parade ~Discover U!!! Version~"

The "NO LIMIT! Parade ~Discover U!!! Version~," which started in spring as the first season of the anniversary year, is currently being held [until January 11, 2027 (Mon)]. This new parade, filled with surprises and excitement, including super-passionate dance times that allow you to unleash your true self and discover new charms without any rules, new performances featuring 25 Pikachu, and the new song "The Power of U," is grandly celebrating the 25th anniversary "festival."

Crew members are also fully supporting the 25th anniversary! "Discover U!!!" experiences only available now.

For a limited time during the 25th anniversary, crew members will welcome guests with special actions themed around "Discover U!!!" From decorations on limited-edition 25th-anniversary name tags and super-energetic communication using "parade flags" to the entertainment "Discover U!!! Time," where guests and crew members celebrate the park's 25th anniversary together, these small touches encountered in everyday moments will be opportunities to feel "Discover U!!!." Interactions with crew members anywhere in the park will make your day special – an experience only available for the 25th anniversary.

About "Discover U!!! Time"

When the 25th-anniversary theme song "Destiny Journeys," written by Vaundy, begins to play in the park, it's a signal for guests and crew members to celebrate the park's 25th anniversary together! Crew members gather to the rhythm, singing and dancing with guests, sharing the joy of the 25th anniversary. It's a special time where you can strongly feel the emotional connection that is characteristic of Universal Studios Japan.

▪ About Universal Studios Japan

Universal Studios Japan is part of the Comcast NBCUniversal group. Universal Studios Japan has established itself as a major landmark in the entertainment and leisure industry, attracting numerous guests from both Japan and abroad. It offers world-class entertainment, including authentic attractions and shows themed around not only popular Hollywood movies but also various globally popular entertainment brands such as Japanese anime, as well as seasonal events that allow guests to have a blast. It is a special place where all guests can break out of their shells and become "super energized" through unforgettable experiences of "super emotion and super excitement" that can only be found here.

Since its opening in 2001, it has continuously innovated. The "Wizarding World of Harry Potter" is immensely popular, as is the groundbreaking flying coaster "The Flying Dinosaur" that glides over the entire "Jurassic Park" area. In the popular "Minion Park," guests can enjoy the unimaginable "chaos" created by the Minions in "Minion Mayhem Ride." In "Super Nintendo World," themed after Nintendo's game world, guests can experience an unprecedented "play experience" by unleashing their primal instincts to play using their entire bodies. By continuously launching world-class entertainment, it has achieved further evolution and growth. In 2026, with the park's 25th-anniversary theme "Discover U!!!," we will deliver a special year where a "self you don't know" comes alive through 25 years of super-stimulating entertainment.

HARRY POTTER and all related characters and elements (C) & TM Warner Bros. Entertainment Inc. Publishing Rights (C) J.K. Rowling.

TM & (C) Universal Studios and U-Drive Joint Venture.

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Source: PR TIMES
Category: 広告
Organizations: Vaundy / Warner Bros. Entertainment Inc. / J.K. Rowling

Haruna Kawaguchi's genuine smile in full bloom! Reaches peak excitement at a "festival"-like 25th anniversary parade. "I was laughing and having so much fun, I forgot I was being filmed (lol)"

Haruna Kawaguchi's Message

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