DEAN & DELUCA Introduces Shine Muscat as Seasonal Drink for the First Time Using Fresh Fruit — 'Shine Muscat & Elderflower Frappe' Available Limited Time from July 23

DEAN & DELUCA, operated by Welcam Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Masanori Yokokawa), will launch a new summer seasonal drink, the 'Shine Muscat & Elderflower Frappe,' starting Thursday, July 23, 2026.

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Newly Launched 'Shine Muscat & Elderflower Frappe'

For the first time, DEAN & DELUCA has incorporated Shine Muscat grapes—renowned for their crisp sweetness and juicy texture—into a beverage. Using peak-season Shine Muscat and green seedless grapes, this frappe captures the pure, refreshing flavor of fresh fruit.

The elderflower syrup enhances the fruit’s natural sweetness with its floral aroma, while almond-flavored panna cotta hidden at the bottom of the cup adds a dessert-like richness. A subtle hint of matcha, used as a secret ingredient, adds a delicate astringency reminiscent of the Shine Muscat’s skin, creating a complex, layered taste that goes beyond simple sweetness.

This carefully crafted drink is designed not only to showcase the fruit in its prime but also to harmonize ingredients, aromas, and textures. Enjoy the full charm of seasonal fruit, accompanied by a refreshing coolness perfect for the hot summer months.

Developer Comment: Yanagawa, Brand Planning Department, Beverage Menu Development

'When considering how to best express the deliciousness of seasonal fruit in a summer seasonal drink, we chose Shine Muscat for the first time.

The biggest challenge was preserving its delicate fragrance while turning it into a complete beverage. We selected elderflower not just for its scent, but to enhance the Shine Muscat’s unique appeal. We also added a subtle bitterness from matcha—evoking the grape’s skin—and a gentle richness from panna cotta, designing the drink so the flavor evolves with every sip.

We hope customers enjoy the changing taste from the first sip to the last, and feel the arrival of the season.'

Shine Muscat & Elderflower Frappe

¥896 (tax included)

A jade-green frappe made with generous amounts of Shine Muscat and green seedless grapes, blended with spearmint and elderflower.

Almond-flavored panna cotta is hidden at the bottom of the cup, adding a refreshing dessert-like quality. The light sweetness allows the Shine Muscat’s flavor to bloom fully in your mouth.

Seasonal Drink Sales Overview

□ Sales Period: July 23 (Thu), 2026 – September 2 (Wed)

□ Available Stores:

Market Stores: Roppongi / Shinagawa / Yurakucho / Shinjuku / Ebisu / Hiroo / Yaesu / Oimachi / Atre Kawasaki / Tama Plaza / Sher Yokohama / Nagoya / Kyoto / Okayama / Amu Plaza Hakata

Café Stores: All 27 locations (Tokyo: 14 / Kanagawa: 4 / Chiba: 4 / Aichi: 3 / Osaka: 2)

Store Locator: https://www.deandeluca.co.jp/shop/pages/stores.aspx

*Prices include 8% consumption tax (10% for dine-in)

ABOUT DEAN & DELUCA

DEAN & DELUCA is a gourmet food retailer that curates delicious products from around the world. Founded in 1977 in Soho, New York, by Joel Dean and Giorgio DeLuca, the brand has always embraced the philosophy of 'Living With Food'—'Eating is savoring life.' It continues to connect people with global food cultures and the joy of eating.

In Japan, the first store opened in Marunouchi, Tokyo, in 2003. Today, through 19 market stores, 27 cafés, and an online store, DEAN & DELUCA delivers the pleasures of 'seeing, creating, and enjoying food,' sharing the richness of food in everyday life.

As the brand approaches its 50th anniversary in 2027, DEAN & DELUCA Japan aims to deepen its role as a 'cultural steward,' supporting food culture alongside producers and passing it on to future generations.