Wellness Lab Inc. (headquartered in Naka Ward, Yokohama City, Kanagawa Prefecture; main brand: Kirei de Lab) celebrates its 15th anniversary on July 1, 2026. To commemorate this milestone, the company is once again hosting its annual grand opening festival, 'Kirei de Matsuri'.

This year, in celebration of its 15th anniversary, the event features a wide lineup of popular and trending products offered at special discounted prices.

Additionally, the company will host live streaming sessions where staff introduce featured products, their benefits, user experiences, and exclusive deals.

Live Streaming to Express Gratitude for 15 Years

During the festival, live streams will be held on Instagram and TikTok to provide detailed introductions to featured and trending items.

The streams will include an overview of Kirei de Lab, with staff clearly explaining the festival's featured products, their unique benefits, user experiences, and special pricing. They will also answer pre-submitted questions, offering helpful insights for product selection.

Live Streaming Details

Date: July 17 (Friday), 12:00–13:00

Platform: Instagram / TikTok

How to Watch: View via Kirei de Lab’s official accounts

*Date, time, and content are subject to change

Official Instagram

Official TikTok

'W Super Featured' Campaign: New Highlights in First and Second Halves

This year’s 'Kirei de Matsuri' expresses gratitude for 15 years by offering special prices on popular Muse supplement series and trending inner-care products.

Some featured products will change between the first and second halves of the event, while many items remain discounted throughout the entire period.

The live stream will focus on these products, highlighting their features and recommended usage.

[Super Featured] Items Available at Discounts Throughout the Event

GlutaChi White Set

An inner-and-outer beauty set combining a glutathione-focused supplement with a beauty serum.

Regular price: ¥6,960 → ¥2,980 (57% off)

Muse GlutaChi White 90 capsules

A supplement containing glutathione-rich yeast extract and liposomal vitamin C.

Regular price: ¥2,980 → ¥1,480 (50% off)

First Half: Featured Products (July 1 [Wed] – July 31 [Fri])

Muse Equol 90 capsules

A supplement containing 5mg of domestically produced equol per capsule.

Regular price: ¥8,940 → ¥5,360 (40% off)

Muse Placenta 90 capsules

A supplement containing 140mg of domestically sourced horse placenta per capsule.

Regular price: ¥6,480 → ¥3,800 (40% off)

Second Half: Featured Products (Announced in Advance) (August 1 [Sat] – August 31 [Mon])

Muse NMN20450 90 capsules

A supplement containing 20,450mg of NMN to support daily wellness habits.

Regular price: ¥3,980 → ¥1,000 (74% off)

Muse Genistein 90 capsules

A supplement formulated with 12.5mg of genistein and 108mg of placenta, tailored for women navigating pre-menopausal changes.

Regular price: ¥8,940 → ¥5,360 (40% off)

Other Products Also Discounted Throughout the Event

In addition to the above, skincare items and beauty serum series are also offered at special prices.

From inner-care supplements to targeted serums for various skin concerns, the lineup supports daily beauty from both inside and out.

*One unit per customer.

*Limited quantities available; event may end early if stock runs out.

*Featured products and prices are subject to change.

Special Festival Landing Page

Toward a Daily Life Where You Can Say, 'I Like Myself Today'

Wellness Lab Inc. celebrates its 15th anniversary on July 1, 2026.

The company has been able to continue for 15 years thanks to customers who consistently choose and use our products.

Moving forward, we will continue developing products and sharing information to support women at every age and life stage, helping them embrace their present selves through beauty and wellness.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン