株式会社WithGreen, which operates a chain of salad bowl specialty stores, celebrated its 10th anniversary on May 20, 2026, and held the "WithGreen 10th Anniversary Business Strategy Presentation" at the Imperial Hotel, Tokyo. During the event, the company summarized its growth to date and announced its mid-term business plan, aiming to open 100 stores by 2030 to establish "salad as a staple meal" in the Japanese lifestyle.

Trajectory Since Founding The company was inspired by salad specialty shops that founder Tomohiro Takefumi encountered in New York. After traveling the world to study food, he opened the first store in Kagurazaka, Tokyo, in May 2016. Subsequent stores were opened in Ginza and Kita-Senju, and the company grew even during the COVID-19 pandemic by leveraging increased health consciousness and rising delivery demand. As of March 2026, the company reached its goal of 50 stores, with over 1,000 partners (employees).

Challenges for Chapter 2 The decade starting from 2026 is designated as "Chapter 2," with a goal of 100 stores by 2030. WithGreen aims for more than just chain expansion; it seeks to root salads in society as a new pillar for Japanese dining. To achieve this, the company will foster an environment supporting partner growth, including unique initiatives like MBA acquisition support and workshops on vegetable knowledge.

Company Overview Name: WithGreen Co., Ltd. CEO: Tomohiro Takefumi Established: 2016 Business: Operation of "WithGreen" salad bowl specialty stores

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  • Source: PR TIMES
  • Category: News