The official souvenir shop of National Taiwan University (hereinafter referred to as NTU), 'Tai Da Xin Yue Tai,' has partnered with XRSPACE CO., LTD. (headquartered in Taipei, Taiwan; hereinafter XRSPACE) to introduce an AI avatar on its official website starting June 25, 2026, through its AI avatar platform 'Perxona.'

AI Store Assistant 'Peggie'

The new AI store assistant 'Peggie' is well-versed in NTU's campus culture and souvenir characteristics, offering product searches, explanations of key features, and personalized gift recommendations through natural conversations. This transforms online shopping into a more intuitive and warm experience.

Tai Da Xin Yue Tai serves as a space to pass down memories and culture through campus wear and stationery. With the introduction of the AI avatar, the in-store customer experience is now extended online, aiming to become a place where users can discover their own unique NTU story through conversation, even without being on campus.

Phase One: Product Search and Conversational Recommendations

Currently, the shop offers AI-powered product search and conversational recommendation features. Customers can simply describe scenarios in natural language—such as 'a gift for a friend who is about to graduate' or 'a keepsake meaningful for alumni'—and the AI assistant will recommend suitable products.

▶ Start chatting with Peggie now: https://souvenir.ntu.edu.tw/

The essence of Perxona lies in transforming websites from static product pages into dynamic interfaces that actively understand user needs and provide personalized guidance. In the field of culturally inspired original goods, AI avatars convey brand stories and create a curation experience that feels as supportive and attentive as a human companion.

Phase Two: Integration of Purchase Flow

In the future, the goal is to seamlessly complete the entire shopping journey—from inquiry and recommendation to ordering—within a single conversation.

About Tai Da Xin Yue Tai

Located at the Xin Yue Tai of National Taiwan University, Tai Da Xin Yue Tai centers on the university's campus culture and rich history, selling original campus wear, centennial commemorative goods, and distinctive merchandise. More than just a retail and exhibition space, it strives to elevate lifestyle goods that preserve the spirit of NTU, allowing faculty, students, alumni, and visitors to cherish, use daily, and share memories.

Official website: https://souvenir.ntu.edu.tw/

About the NTU Souvenir Office

The NTU Souvenir Office operates the physical store and online store of Tai Da Xin Yue Tai, guided by the mission of inheriting campus culture and uniting the NTU spirit. Beyond mere product development, it transforms the university's deep history and spirit into lifestyle goods that people want to keep close, creating a unique space where cultural display and exchange are seamlessly integrated.

About Perxona

Perxona is an enterprise AI avatar platform provided by XRSPACE. By combining AI-powered conversational capabilities with the expressive power of 3D avatars, Perxona enhances corporate digital touchpoints into more natural, friendly, and brand-appropriate communication experiences. It supports a wide range of applications, including corporate websites, customer service, reception, product guidance, sales support, and brand experiences.

Perxona Contact Form: https://www.perxona.ai/jp/talk-to-sales Perxona Official Website: https://www.perxona.ai/jp/home

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Organizations: XRSPACE CO., LTD.
  • Products / services: Perxona