HETKINEN, a brand that values its connection to Nordic forests and nature, will present a fragrance collection inspired by natural materials at this event.
Fragrances to be featured at the Summer Perfume Market (9 varieties)
Majime ※New product, first appearance at Isetan Shinjuku
30ml: ¥8,580 (tax included)
Where elegance meets strength. A mysterious, dark, and sophisticated scent.
NOTES
Chamomile / Myrrh / Cedarwood / Ambrette
Shizuka ※New product, first appearance at Isetan Shinjuku
30ml: ¥8,580 (tax included)
A harmonious blend of refreshing citrus notes and playful sweetness reminiscent of forest fruits.
NOTES
Grapefruit / Lemongrass / Neroli
Amuse Air
30ml: ¥8,580 (tax included)
A refreshing and sweet fragrance that inspires deep contemplation.
NOTES
Sweet Orange / Jasmine / Vanilla
Summer Seizure
30ml: ¥8,580 (tax included)
Captures the essence of summer—sunlight and the magic of summer nights. Features white roses from Finland.
NOTES
White Rose (Finland) / Neroli / Pink Pepper
Bark Bout
30ml: ¥8,580 (tax included)
A warm, earthy scent that evokes the feeling of soil and the beauty of raw natural materials—a return to nature.
NOTES
Cedarwood / Spruce Resin / Vetiver
Forest Riot
30ml: ¥8,580 (tax included)
Fresh, green, and energetic—a scent that immerses you in the powerful vitality of the forest.
NOTES
Pine / Silver Fir / Black Spruce
Chaos
50ml: ¥9,680 (tax included)
A vibrant clash between bright citrus top notes and deep smoky undertones, capturing the raw energy of the city and the serene stillness of untouched nature.
NOTES
Juniper / Patchouli / Sandalwood
Sakura
50ml: ¥9,680 (tax included)
A playful, sweet floral scent that unfolds into the elegant floral heart of cherry blossoms, with lingering citrus brightness from neroli.
NOTES
Lychee / Cherry / Neroli
Onoma
50ml: ¥9,680 (tax included)
Fresh and earthy. A fragrance that celebrates individuality and self-expression.
NOTES
Lime / Violet / Lily of the Valley
※Product lineup is subject to change.
ABOUT HETKINEN
HETKINEN began with a single pine tree.
Born from a fascination with the scent of Finnish forests, quiet moments spent in nature, and the lingering impressions nature leaves behind. Since its founding in 2018, HETKINEN has grown into a Finnish design brand that uses scent as its language of expression. Drawing inspiration from Japandi aesthetics and Nordic forests, the brand creates collections that honor natural materials and their atmospheric qualities through in-house production.
INFORMATION
Event Overview
Dates: July 22 (Wed) – July 28 (Tue), 2026
Hours: 10:00 – 20:00
Venue: 1st Floor Promotion Area, Isetan Shinjuku Men's Building
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
For floor maps, business days, and hours, please visit the Isetan Shinjuku Store website.
URL: https://www.mistore.jp/store/shinjuku.html
ABOUT BIOTOPE
Biotope Inc. handles European brands centered on Nordic design, including Denmark’s FRAMA, Finland’s LAPUAN KANKURIT, and HETKINEN. As an importer and distributor of lifestyle brands specializing in textiles, body care, and fragrances, Biotope delivers products through wholesale, company-operated stores, and its official online store.
Company Overview
Company Name: Biotope Inc.
Address: 8F, Aoyama Parcio Tower, 3-6-7 Kitaaoyama, Minato-ku, Tokyo 107-0061
Founded: July 1, 2009
CEO: Takahiro Fukunaga
Business Activities: Import, distribution, wholesale, and retail operations for Nordic lifestyle goods from Europe
URL: https://biotope.biz
Instagram: @hetkinen_jp
Official Website: https://hetkinen.jp/
Inquiries
For media inquiries, product loans, or image requests, please contact:
[email protected] / Hirano, Biotope Inc.
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: FRAMA / LAPUAN KANKURIT
- Products / services: Majime / Shizuka